1.121 lượt xem
As the Leading Social Listening Platforms & Services in Vietnam, YouNet Media officially launches the Online report Monitoring 250 Real Estate projects for sale discussed on Social Media & Online News. This report is conducted and updated with data monthly.
Report on the most discussed Real Estate projects for sale on Social Media and Online News
By measuring and analyzing mentions on Social Media and Online News regarding 250 real estate projects for sale nationwide, the Report provides three key highlights: (1) An overview of the discussion landscape about the 250 Real Estate projects for sale across the country; (2) The TOP 10 provinces and cities with the most discussed Real Estate projects for sale; (3) The TOP 10 most discussed real estate projects for sale.
This report is tailored for Investors, Project developers, and Real Estate transaction platforms to monitor the industry movements. Monthly report monitoring enables brands to determine whether their projects currently for sale rank among the most discussed Real Estate projects by buyers. It also provides insights into which projects in the same region or neighboring provinces attract greater interest than their own.
The data in this report is compiled based on keywords from posts, articles, and public comments on social media and online news platforms, combined with extensive experience in delivering in-depth research reports for the leading Real Estate corporations in Vietnam.
Which Investors possess the projects in the TOP 10 most discussed Real Estate projects for sale in August 2022 on Social Media and Online News?
According to data from the “Online report monitoring 250 Real Estate projects for sale discussed on Social Media and Online News in August 2022”, the Top 10 most active projects generated over 260,000 mentions, accounting for approximately 60% of the total industry buzz volume. Notably, Vinhomes and Masterise Homes are the two brands with the most projects ranking in the top 10, while Hưng Thịnh, Tân Á Đại Thành, and Xuân Mai Corporation each possess one project listed. The data also indicates that the Southern region comprises the majority of these 250 projects. Furthermore, the report provides insights into user share of voice by platform, discussion trendline, the most discussed topics, and the demographics of users participating in the discussions related to the 250 projects.
THE ONLINE REPORT IS PART OF A COMPREHENSIVE SOCIAL MEDIA INFORMATION MANAGEMENT SOLUTION SUITE FOR REAL ESTATE BRANDS
In a broader context, leveraging Social Listening solutions not only allows Real Estate investors to monitor Customer feedback on projects and Market movements but also to prevent and mitigate the impact of negative news or crises on social media.
According to research data from YouNet over the past three years, Real Estate has frequently ranked among the TOP 5 industries facing crises and negative news on social media. More than 50% of negative news spreads within Real Estate Groups and Communities, resulting in negative news dissemination across multiple platforms, and more challenging to control. Particularly, during the project launch and sales stages, negative news and misinformation regarding the Investors and the Projects tend to emerge and be reiterated. These factors lead to a high risk of influencing customers to reconsider their purchasing decisions.
Therefore, for effective Brand reputation management, it is essential for professional Real Estate Investors and Developers to receive timely warnings, categorize, and assess the impact of negative news on social media based on its level of dissemination, thereby implementing suitable response strategies and recovery scenarios. Moreover, Real Estate brands can proactively promote a positive image for project/brand communication and sales performance improvement objectives. The following is the Comprehensive Social Media Information Management Solution Suite, which is customized for Real Estate brands.
3 Steps to Register for a FREE Online Report and Information Consultation on the Comprehensive Social Media Information Management Solution Suite for Real Estate Brands
Step 1: Access the link: https://bit.ly/3RHnhFh
Step 2: Complete the registration form.
Step 3: View the online report.
| The Online Report & COMPREHENSIVE SOCIAL MEDIA INFORMATION MANAGEMENT Solution Suite has been developed and implemented by two member companies of YouNet Group: YouNet Media, the Leading Social Listening Platforms & Services (Social Media Analytics), and YouNet AM, the Pioneer Advocacy Marketing Agency in VietNam (Social Advocacy Marketing), aiming to establish and enhance word-of-mouth effects for brands, campaigns on social media for their communication and business objectives.
The solution suite, featuring comprehensive measurement and in-depth analysis services, empowers Real Estate Investors to proactively manage information, and monitor competitors and the category, thereby supporting and enhancing sales performance while maintaining and protecting brand reputation through social media communication activities. |